trendwatching.com: January 2007 trend briefing | TOP 5 CONSUMER TRENDS FOR 2007

 

Link to trendwatching.com: January 2007 trend briefing | TOP 5 CONSUMER TRENDS FOR 2007

 

In my cynical mind, any site called TrendWatching.com is probably going to suck.  But it *doesn’t*. 

The above post makes my brain melt to ready it, but I think they get it.    

 

1.  Status Lifestyles

But conspicuous consumption for conspicuous consumption’s sake is going out.  Now it’s about experiences and diversity of life.  Grabbing the gusto in new areas kind of stuff.

2.  Transparency Tyranny

Every wart in society is exposed via blogs, pictures, cell phone videos, etc.  Not only should you get used to it, but you must let this guide your every business decision. 

3.  Web N+1

Nobody can agree on what the next thing will be and there won’t be ONE next thing

4.  Trysumers

A little redundant with the experience seekers in #1.  With so much of the world reviewed and sanitized, why not try new things?

5.  The Global Brain

Kind of like the next incarnation of Wikipedia, but on everything and harnessed by businesses.

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